What do your company colors say about your brand?

Posted by Rebecca Appleton on 24 May, 2016
View comments Marketing
Color has been shown to have an impact on customer purchase decisions, meaning the colors you choose for your brand and its products could ultimately affect your bottom line.

There’s a lot of research into color psychology and some believe color is the first thing a reader notices when they see your logo. That means your color selection is just as important as the rest of your messaging including how you design your website, write your blog posts and phrase your social media updates.

This infographic considers what you need to think about when it comes to color and what your color choices are saying about your business – as well as the impact your brand colors are potentially having on clients. 

Source: http://www.columnfivemedia.com/work-items/infographic-true-colors-what-your-brand-colors-say-about-your-business

Recent articles

Google tightens site reputation abuse policy
Posted by Edith MacLeod on 28 November 2024
How to increase website traffic with email marketing
Posted by Maria Fintanidou on 26 November 2024
Google retires Page Experience report in Search Console
Posted by Edith MacLeod on 19 November 2024
Google Maps now lets you search for products nearby
Posted by Edith MacLeod on 18 November 2024
Google rolls out November 2024 core update
Posted by Edith MacLeod on 12 November 2024