-
The update is expected to take two weeks to complete.
Search News
-
See if Google has suggested actions, opportunities or issues to fix for your site.
SEO
-
The updated policy now also covers first-party involvement or oversight of content.
SEO
-
Key site performance metrics will continue to be available as separate reports.
SEO
-
Easier ways for customers to find products in stock at local stores.
Search News
-
The update launched on 11 November and may take up to two weeks to complete.
Search News
-
A challenge to Google dominance as OpenAI officially launches its search product.
Search News
-
AI Overviews in Search will now be available to over a billion users globally.
Search News
-
The Shopping overhaul includes personalization, AI-generated summaries, virtual try-ons and easier price comparisons.
Marketing
-
Get instant views of your website performance and user activity.
SEO
-
Significant AI-powered updates in Lens allow you to ask questions while taking a video or photo.
Search News
-
Google gives the green light after testing, initially for US users on mobile.
PPC
-
The rollout is starting in the US on mobile and will include a variety of formats and perspectives.
Search News
-
Google unveils new AI powered tools to help creators in video production and community building.
Marketing
-
The data privacy technology means enhanced protection for advertisers’ first-party data.
PPC
-
Some publishers may not fully regain previous traffic levels after recent core updates.
SEO
-
Survey shows how merchants are preparing for Cyber Monday and Black Friday 2024.
Marketing
-
Many publishers hoped for a recovery after being heavily impacted by last year’s Helpful Content update.
Search News
-
The crackdown on deceptive practices also bans the buying or selling of fake social media followers or views.
Social Media
-
The bug is unrelated to the August 2024 core update currently rolling out.
Search News
-
Google’s much awaited update dropped on 15 Aug and may take a month to roll out.
Search News
-
The new, more user-friendly design offers more filters and actionable data on page.
SEO
-
A new feature in Search Console offers suggestions for SEO improvements specific to your site.
SEO
-
Microsoft’s answer to Google AI overviews now being previewed for a small percentage of users.
Search News
-
In a major reversal, Google outlines alternative plans which will give users more choice and control over privacy.
Search News
-
Developers have a year to transition to new links to avoid disruption with the deprecation of Google's shorterner service.
SEO
-
A recent study breaks down figures for the US and EU, and also shows the number of searches going to Google properties.
SEO
-
Google says loading results automatically. hasn't led to higher satisfaction with Search.
Search News
-
The update may take up to a week to complete.
Search News
-
Google says focus on your content and audience, diversifying traffic sources and building for the long term.
SEO
-
New features include an AI designer for covers, and a more interactive experience for readers with easier sharing.
Social Media
-
Search News
-
Separately, Google is working on how impacted sites can/will recover in the next update.
Search News
-
Privacy-focused Brave Search launches ads in the US, Canada, the UK, France and Germany.
PPC
-
Ads will appear when they’re relevant to both the query and the information in the AI Overview.
Marketing
-
New AI-powered capabilities include AI-organized results pages, multi-step reasoning and planning, and upgrades to Lens and Circle to Search.
Search News
-
The announcement marks a huge change for Search. What does it mean for publishers, businesses and the future search landscape?
Search News
-
From next month actions will be limited to billing, appeals, account and security settings, and account navigation.
PPC
-
Enforcement of the Search spam policy started on 6 May. Big sites such as USA Today, CNN and LA Times have been hit.
Search News
-
Google has also updated its documentation on debugging ranking drops in Search.
Search News
-
Meta AI will serve real-time search results from both Google and Bing.
Search News
-
Check out new opportunities and ensure correct formatting with these updates for 2024.
PPC
-
Survey shows increasing use of social media for search among Gen Z, but Google still dominates.
Search News
-
Increase the engagement of your brand’s Stories with these tips and tricks from Instagram.
Social Media
-
Google’s 2023 Ads Safety Report says use of LLMs resulted in larger-scale and more precise enforcement decisions.
PPC
-
Hundreds of sites deindexed as March 2024 core and spam updates roll out. Here's what we know so far.
Search News
-
The updates target poor quality content. The "complex" core update may take a month to complete.
Search News
-
The new metric replaces First Input Delay in a scheduled change from Google.
SEO
-
Don't strip out metadata tags indicating an image was created using generative AI.
SEO
-
How to use generative AI to craft better, inclusive copy to boost your ad performance.
Marketing
-
Violation of the updated policy could result in account suspension and a ban on advertising with Google.
PPC
-
Trend detection gives insights into subtle shifts over time, helping spot potential issues and opportunities earlier.
SEO
-
An updated starter guide and new video series aim to demystify the complexities of SEO and Search for a starter audience.
SEO
-
The AI-powered feature aims to help advertisers build search campaigns quickly through chat.
PPC
-
Retail Media Creative Studio lets you create and optimize banner ads quickly and easily and uses AI-driven algorithms for optimization.
PPC
-
The free websites made with Business Profiles will be shut down in March.
SEO
-
A complete phase-out is planned from Q3 2024 but selected sites can request a delay to ease transition.
Marketing
-
Explore the graphic design trends set to shape the creative landscape in 2024.
Content
-
The Mobile Usability report, Mobile-Friendly Test tool, Mobile-Friendly Test API and Googlebot Crawl Rate tool are all going away.
SEO
-
Over 100 ideas to help small businesses create fresh and engaging content.
Social Media
-
New features include a Follow button, results tailored for your interests and the ability to leave notes on search results.
Search News
-
The new filter makes it easier for shoppers to discover and buy from small businesses.
Search News
-
The third reviews update of 2023 is rolling out. It will now move to a regular process without separate confirmation from Google.
Search News
-
Google also expects to roll out an update to the reviews system next week.
Search News
-
Use generative AI to create lifestyle oriented images, which can boost clickthrough rates by as much as 40%.
Marketing
-
New report in Google Analytics 4 helps you identify bottlenecks and problems in your checkout process.
Marketing
-
The third core update of 2023, it may take up to two weeks to complete.
Search News
-
The update applies globally and will take a few weeks to complete.
Search News
-
New controls allow you to block your web content from Google’s Bard, Vertex AI, and Bing Chat.
Search News
-
How-to results, removed from mobile last month, have now also gone from desktop.
Search News
-
Google also updated a number of points in its helpful content guidance. We take a look at what's new.
Search News
-
The new reports will help merchants monitor product visibility issues and opportunities for improvements.
Search News
-
Access to Search Generative Experience via Google Labs has been extended to India and Japan.
Search News
-
How to write ads for maximum performance and measure the effectiveness of your campaigns.
PPC
-
The update may take up to two weeks to complete.
Search News
-
If your site is impacted you may see a drop in click-through rates from Google.
SEO
-
New section details what to do if your preferred site name isn’t selected.
SEO
-
Google calls for public discussion on new web standards and protocols in the wake of generative AI and other new tech.
SEO
-
The shutdown of Universal Anlytics began on 1 July and is moving on a rolling basis, so some data may still be visible.
SEO
-
Test and Compare feature lets you make a data-driven choice on the best thumbnail for your video.
SEO
-
Demand Gen and Video View are video led campaigns designed to drive demand.
PPC
-
Users will be moved across by the end of this year. Read on for a look at the new design.
PPC
-
Interaction to Next Paint will replace First Input Delay (FID) in March 2024.
SEO
-
Google to supercharge ads with generative AI. New tools and features unveiled.
Marketing
-
Small number of remaining sites will remain on desktop-indexing and likely never move across.
SEO
-
The new feature will show content from videos, blogs and forums to offer personal viewpoints.
Search News
-
Google’s Search Generative Experience will be a major overhaul of the Search results page.
Search News
-
Google issues clarification after blog update causes some confusion.
SEO
-
The platform is also testing ads in search results, which it plans to roll out in the coming months.
Social Media
-
Google's system has been expanded to look not just at products, but reviews about media, services and businesses.
Search News
-
Google’s latest core update completed in 13 days. What should you do if your site was impacted?
Search News
-
This 6th update applies to 11 languages globally and may take up to two weeks to complete.
Search News
-
New best practice guidance on anchor text, internal and external links.
SEO
-
Google makes it clear that the quality of content is what matters, not how that content is produced.
Search News
-
The new Bing uses a next-gen OpenAI model customized specifically for search.
Search News
-
A first look at Google’s conversational AI service. AI features coming to Search “soon”.
Search News
-
We may learn more about Google's response to the success of ChatGPT on this livestream.
Search News
-
New features to make your LinkedIn content optimized for search and more discoverable.
Social Media
-
Advertisers can now apply negative keyword lists across multiple campaigns.
PPC
-
All active A/B testing and personalizations in Optimize will end on 30 Sep.
SEO
-
Here’s what the team considers the most effective ways to improve performance, which are applicable to most sites and most realistic to get done.
SEO
-
Guidance reiterates focus on content made for people, not search engines.
Content
-
Business owners will be able to add images, business information and special promotions.
Marketing
-
Advertising of certain CBD products greenlighted in California, Colorado and Puerto Rico.
PPC
-
E-A-T becomes E-E-A-T for experience, expertise, authoritativeness and trustworthiness.
SEO
-
The update is global and affects all languages.
SEO
-
The December 2022 update is global, for all languages, and will take around two weeks to complete.
SEO
-
Searchers will be able to scroll through up to 6 pages of results seamlessly on desktop.
Search News
-
Google’s guide lists current and retired ranking systems and what they do, on one centralized page.
SEO
-
Multisearch for food, AR and 3D for beauty and shoes, plus live view search on Maps.
Search News
-
An easier way to start showing your products on the Shopping tab in Google.
Marketing
-
6 tips from Google on how to improve your appearance in Search to ensure your site stands out from the crowd.
SEO
-
Google unveils new promotion badges, side-by-side deal comparisons and price insights ahead of the holiday shopping season.
PPC
-
Similar audiences will be transitioned to automated solutions in a phased process next year.
PPC
-
The update, designed to improve Google's processes for weeding out spammy content, completed in under two days.
Search News
-
A roundup of recent initiatives in advertising including news from YouTube, Pinterest, Reddit and more.
PPC
-
New format also includes larger favicon and more prominent Sponsored label for ads.
SEO
-
An easier way for you to manage where your ads appear on YouTube and the Google Display Network.
PPC
-
Google has announced a major refresh and simplification of its guidelines for site owners.
SEO
-
Make sure your ecommerce site and products are best placed with the holiday shopping season coming up.
SEO
-
Nine new Shopping tools and features presented at Google’s annual event.
Marketing
-
Google continues to develop a more visual, natural search landscape. A roundup of the main updates around search.
Search News
-
So how big was the core update, and what was the impact? Here’s what we know so far.
Search News
-
The change allows creators more opportunity to optimize their content for search.
SEO
-
A new revenue sharing model will allow Shorts creators to keep 45% of ad revenue.
Social Media
-
The 5th product reviews update comes while the Sep 2022 core update is still rolling out.
Search News
-
New workflows and reports being rolled out, bringing ad extensions and assets together.
PPC
-
Run ads on Microsoft, Google, Facebook and Instagram through one single interface.
PPC
-
The update started rolling out on 12 September and will take around two weeks to complete.
Search News
-
The expected massive impact has failed to materialize, but there is some evidence of the worst offenders being hit.
Search News
-
MUM can identify consensus and false premise for featured snippets.
Search News
-
Register for a chance to see first-hand what Google's advanced AI bot can do.
Search News
-
Recent updates to Search Console reports also include a new video report and simplified item classification.
SEO
-
The update rewards people-first content. Here’s what Google says about helpful content, how the update works, and what to do if your site is hit.
Search News
-
Feature allows businesses to display address, opening hours, contact details and more on their Twitter profile.
Social Media
-
Google makes video ad creation easier with templates designed for YouTube ads, a voice-over tool and assets library.
Marketing
-
New revamped definition of YMYL topics, and updated guidance on Low and Lowest Quality pages.
Content
-
The 4th product reviews update will take 2-3 weeks to roll out.
Search News
-
Videos under 15 minutes will become Reels as Instagram continues video push.
Social Media
-
Create multiple, custom versions of your ads at scale with Ads Creative Studio.
Marketing
-
Bounce rate, conversion rate and UTM parameters now available.
SEO
-
Pinterest’s latest updates include product tagging on pins, new video formats and, a Shopping API.
Social Media
-
Google continues preparations for sunsetting Universal Analytics, with Analytics 4 properties now available on SC Insights.
SEO
-
8 basic SEO tips with a focus on ecommerce, to get your site ranking high in Google’s search results.
SEO
-
Actions include better auto-filtering on comments, stopping hidden subscriber counts and limiting special characters in channel names.
Content
-
Pinterest continues to develop advertising offerings with these new features.
Social Media
-
Google has documented an existing policy. What are the SEO takeaways?
SEO
-
Item classifications will now be shown as valid or invalid, giving a sharper focus on issues needing attention.
SEO
-
You can now add corrections or updates without having to upload the whole video again.
Content
-
6 of the most common problems for ecommerce sites with static images - and how to fix them.
SEO
-
New shopping feature lets merchants notify followers of product launches.
Social Media
-
The latest Google Search trends, how Google handles titles for multilingual docs, new Instagram Reels features and automation best practices for Google Ads.
Search News
-
The update is still rolling out, but here's what we know so far.
Search News
-
A roundup of ads, product and shopping related announcements from Google’s annual event.
PPC
-
Practice interview questions with Google’s AI-powered Interview Warmup tool.
Marketing
-
The algorithm update was released on 25th May and will take a couple of weeks to roll out.
Search News
-
Video-specific tools designed to aid video inventory management and monetization.
PPC
-
More desktop search features tracked in Page Experience report and a new Video page indexing report.
Search News
-
Changes to sitemap extensions, report a non-existent business, and a new valid metadata help doc are among the Google updates which caught our attention over the past few days.
Search News
-
Advance your career with Microsoft’s new learning center and certification badges, and Google’s new Digital Marketing Certificate.
Marketing
-
Enhance your LinkedIn profile with a customizable link to your website or other resource.
Social Media
-
The scope of the strike system for repeated ad violations which launched last year is being expanded.
PPC
-
Anti-spam efforts in 2021 boosted by SpamBrain, Google’s AI-based spam-prevention system.
Search News
-
Highlight your company’s pro-environmental practices with these new business attributes. Plus, Pinterest expands climate misinformation policy.
SEO
-
Explore what your viewers and users across YouTube are looking for, to create more relevant content.
Keyword Research
-
Google’s latest innovation is a new way to search using both images and text at the same time.
Search News
-
YouTube gives a sneak preview of upcoming new features for live stream creators.
Content
-
Google says the tool, introduced when the internet was a wilder place, now has low value.
SEO
-
Much awaited upgrade means you can search on the content of Direct Messages.
Social Media
-
Google's efforts to prioritize in-depth and authentic review content continue with the 3rd product review update.
Content
-
Accommodation and other emergency aid can be indicated via Google Business Profile. Plus, search engines show new search results features for Ukraine.
Search News
-
Google’s new blog aims to help you connect, visualize, and analyze Search Console data using Google Data Studio.
SEO
-
LinkedIn members will be able to show career breaks and related contextual information on Profiles.
Social Media
-
Searches for new experiences on the rise, but some pandemic trends continue to stick.
Search News
-
Rank Math, AIOSEO and Duda now support the protocol for quicker indexing.
Search News
-
Shows will be directed at professional audiences, and feature industry figures and in-house news content.
Content
-
The rollout has started as scheduled and should be completed by end March 2022.
Search News
-
Dynamic descriptions are available now, and will become the default from April.
PPC
-
With many businesses dealing internationally, this makes Microsoft a more attractive option for advertising.
PPC
-
RankBrain, Neural matching, BERT and MUM. Here's what they each do and the role they play in search and rankings.
Search News
-
The new targeting proposal will determine interests based on the past three weeks of user's web activity. Specific browsing history will not be shared.
Search News
-
No more draft campaigns. Google's new, streamlined way for advertisers to test changes.
PPC
-
Siteowners can now check performance ahead of the scheduled rollout of Page Experience to desktop.
SEO
-
From 19 January detailed audience targeting options across certain categories will be removed from Facebook ads.
Social Media
-
January is a time for resolutions and fresh starts. Check out this guide to powering through those tasks you've been putting off, and get your year off to a flying start.
Marketing
-
An under the radar update to round off 2021.
Search News
-
Google also announced two new best practices for product reviews, which will take effect in a future update.
Search News
-
Google’s help document updated to say all reviews are valued.
Content
-
Timeline is now open-ended to accommodate sites experiencing "unexpected challenges".
Search News
-
Google's redesign aims to make the tool more intuitive and clearer for data interpretation. We take a look at the new features.
SEO
-
Google's refresh aims to improve accessibility and user experience.
SEO
-
Google's core update rolling out just ahead of the holiday shopping season.
Search News
-
The new platform where freelancers can market their services is now available globally.
Social Media
-
The rollout will start in February 2022 and builds on the Page Experience update rolled out on mobile earlier this year.
SEO
-
Google continues efforts to tackle spammy content with this algorithm update.
Search News
-
Features are being migrated to Google Search and Maps. and can be managed directly from there.
Search News
-
More guidance for publishers on controlling how Google shows their site in the search results.
SEO
-
Multimodal search, related topics in video and new search results features are all part of how MUM will change the search landscape.
Search News
-
Google's Search On event highlighted new visual search, shoppable features such as window shopping from search and checking inventory from home.
Keyword Research
-
New SEO guide outlines how ecommerce sites can ensure their site works optimally across Google Search.
SEO
-
Shopify’s new hub aims to remove the complexities of trading internationally, allowing small retailers to expand their global reach.
Marketing
-
Following tweaks to the system, Google is now using HTML title tags in 87% of cases, up from 80% when the change rolled out in mid-August.
Search News
-
Over 35 courses have been opened up for free, including finding a new job, adapting to hybrid working and cultivating balance and well-being.
Social Media
-
Facebook’s Q2 report highlights trends which are likely to show sustained growth.
Social Media
-
Some 6.5x more query data is now available in the search term report, but some historical data will go in 2022.
PPC
-
Advertisers will no longer be able to create new ETAs after June 2022 as Google continues push to automation.
PPC
-
LinkedIn is scrapping ephemeral videos and will focus on short-form video formats more suited to its professional platform.
Social Media
-
A change to the way Google generates web page titles in search results listings has caused quite a stir. We unpack what’s happened and what you need to know.
Search News
-
Instagram outlines how its Search works, and how you can optimize to improve your visibility in the search results.
Search News
-
A holistic view of Google Search: the approach, and how individual elements such as organising and ranking the information, work.
Search News
-
Measures include restricting ads and overly commercial content, and stronger controls in YouTube and Search.
Search News
-
Safe Browsing dropped as Page Experience ranking signal in an update to the report in Search Console.
SEO
-
Google outlines how these SEO status and error codes affect a site’s performance in the search results.
SEO
-
The update aims to tackle link spam more broadly across multiple languages.
Search News
-
This is the second part of the update, completing the June 2021 Core Update released last month.
Search News
-
The update started on 23 June, with the second part rolling out on the 28th.
Search News
-
The update, which brings Core Web Vitals into the ranking mix, will run to the end of August.
Search News
-
Google is also offering Pointy - a way to get in-store inventory added online - free till 30 Sep.
Marketing
-
New reports provide easier ways for content producers to see how their content is performing.
Content
-
Google Merchant Center store import included in series of product updates for June.
PPC
-
Two for the price of one as Google says another core update will happen in July.
Search News
-
Google says most rich result types now have their own breakout row in the performance report.
SEO
-
I/O announcements include the new Shopping Graph, searching from screenshots and cart reminders.
Marketing
-
Mid-June rollout will start with mobile. Google says don't panic if you're not ready.
Search News
-
1,000 times more powerful than BERT, MUM can multitask to handle complex search queries.
Search News
-
Survey shows consumers would curtail purchases from favourite brands if ads showed near conspiracy theories or misinformation.
Marketing
-
The new tool is general purpose for all structured data types, not just those supported in Google search results.
SEO
-
New resources released to help integrate Web Stories into websites, expanding monetization opportunities.
Content
-
Users have a few more weeks to upload unlimited pictures for free, before a new cap applies.
Content
-
WordPress steps in to stop Creative Commons Search from closure.
Content
-
New pilot lets site owners submit reports directly to search team.
Search News
-
How online consumer behaviours have evolved over the past year, and which changes are likely to stick.
Marketing
-
The feature will make it easier for advertisers to prevent their ads running alongside undesired content.
PPC
-
The ranking update will now start rolling out gradually in mid-June 2021. New Page Experience report available in Search Console.
Search News
-
The FAQ covers the technical parameters, importance and effect of the upcoming page experience update. Plus, Google updates the Core Web Vitals CLS scoring.
SEO
-
The new update, which is separate from core updates, will reward high quality product review content.
Search News
-
Is your LinkedIn profile looking a bit stale? We take a look at new features and tools to help you stand out on the platform.
Social Media
-
Improved data filtering and comparison mode will help site owners in their data analysis.
SEO
-
Google takes AI-driven step forward in tackling misspellings in search, building on natural language understanding through Bert.
Keyword Research
-
Google says policies put to the test amid the global pandemic, multiple elections worldwide and the continued fight against bad actors.
Search News
-
These include infographic panels, expanding carousels, in-image search and aggregated information presented to deliver answers quickly.
Search News
-
Google says you can expect to see better scores as a result.
SEO
-
A more comprehensive view of your data with all your accounts across Google services in one place.
Search News
-
Google able to hone in on relevant information buried deep in a webpage.
Search News
-
Phrase match to be expanded to include broad match modifier traffic. Here’s how it will work.
PPC
-
Stronger enforcement means sites showing mismatched prices will be subject to suspension.
PPC
-
'About this result' feature enables searchers to learn more about a site before clicking on it.
Search News
-
The changes provide more granular information to help webmasters resolve crawl issues.
Search News
-
Google heeds feedback to retain Structured Data Testing Tool. Separately, the Request Indexing feature is now available again.
Search News
-
Early reports indicate this was a big update. Analysis of winners and losers has already started.
Search News
-
Retailers can discover the top product searches and most popular gifts for the holiday shopping season.
Marketing
-
Google's first core update since May started rolling out on 3 Dec.
Search News
-
More granular insights and actionable data for webmasters in the new report.
SEO
-
Insights will help businesses stay on top of emerging trends and opportunities in your market niche.
Search News
-
Google is also working on labelling in search results to highlight pages that offer great user experience.
Search News
-
Podcasters can see search impressions and clicks from Google Search, top discovered episodes, and more.
Search News
-
Google unveils research prototype which converts content on a webpage into a short video.
Content
-
Clarity offers heatmaps, session playbacks and click filters to help webmasters improve website user experience.
SEO
-
Google gears up for holiday shopping season with more visibility and easier promotions for retailers, and price comparison and tracking for customers.
PPC
-
Key features include smart predictions and insights, deeper integration with Ads, more granular controls and customer lifecycle data.
SEO
-
Google announced a number of improvements to core search, with more to come, at their Search On 2020 event.
Search News
-
Google says 99% of mobile indexing URLs and 55% of canonical URLs now restored.
Search News
-
Google is moving forward with selected sites from November. Here’s what you need to know.
SEO
-
Websites hit by a core algorithm update can recover before the next core update if issues are addressed.
Search News
-
Users will be able to filter by usage rights to find images, while creators will be able to upload licensing information.
Search News
-
Google details ways retailers can exercise greater control over how their product information appears in the search results.
SEO
-
Pages providing high quality user experience will be highlighted, based on signals from Core Web Vitals.
SEO
-
Core Web Vitals will start to impact rankings next year. Study shows under 15% of search results are optimized well enough to pass assessments.
SEO
-
The 6-month delay gives webmasters a chance to fix any outstanding issues. Google gives 5 key areas to check.
Keyword Research
-
Google has strengthened its policies on spammy or illegal behaviour online. It is also banning demographic and zip code targeting for housing, employment and credit ads.
Search News
-
Limiting functionality minimizes negative effects and makes restarting easier. Temporary closures do not affect rankings or visibility.
Search News
-
Searchers will be able to see accurate information about local places such as schools and businesses, which is of prime importance at this time.
SEO
-
With 70% of sites already moved over, Google sets date for mobile-first indexing as default for all websites.
Search News
-
Image dimensions to be replaced with product, recipe and video icons, with licensable badges to follow.
Search News
-
Google’s Danny Sullivan says “we do updates all the time”.
Search News
-
Survey shows meta descriptions a key driver for search clickthrough, and searchers prefer organic results to ads.
Search News
-
The new reports make it easier to monitor performance and fix issues.
Search News
-
Listings with featured snippets will no longer appear twice on the 1st page of Google search. How does it work and what does it mean for webmasters?
Search News
-
With Google introducing favicons in the desktop search results, it’s time to make sure yours is looking good, or to create one and add it to your website if you don’t yet have one.
SEO
-
Details are emerging of big ranking fluctuations following the 14 Jan core update. Here’s an overview of the impact and what we know so far.
Search News
-
Redesign has bold, black Ad labels and allows favicons in organic results.
Search News
-
And… we’re off. Google kickstarts 2020 with a core algorithm update.
Search News
-
Google’s new Explanations will help advertisers understand what’s driving performance changes.
PPC
-
The “Nov. 2019 Local Search Update” applied neural matching - “the super synonym system” - to local search. Here's what you need to know.
Search News
-
Two new reports show how your product rich results perform in Search, and the top signals driving conversions in Ads.
Search News
-
Google has a range of new options for retailers to get products in front of customers and maximize holiday sales.
Marketing
-
Google’s auction for ad space not helping shopping price comparison service rivals, according to Margrethe Vestager.
Search News
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Google’s new Speed report, first previewed back in May, is now rolling out in Search Console.
SEO
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Google offers new insights into transactions, revenue and profits generated by your Shopping Ads, with conversion cart reporting.
PPC
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E-A-T and YMYL are concepts, and numerous algorithms and signals are used to see if content matches.
Search News
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Google's investment in machine learning brought in to compensate for loss of access to data.
PPC
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Google steps up the competition with Amazon ahead of the holiday shopping season.
Search News
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Inaugural Transparency Report outlines measures taken to combat fake reviews in 2018.
Content
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A clear set of schema types for review snippets has been defined, self-serving reviews are not permitted and name property is now required within the markup.
Search News
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Google says adoption of new attributes is voluntary, nofollow continues to work for sponsored links.
Search News
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Google Assistant beats Siri and Alexa, but all show continuing improvements in understanding and accuracy as voice assistant use reported to have reached "critical mass".
Search News
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Google's blog post fleshes out advice to webmasters on actions to improve rankings following a core update.
Search News
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Same meaning close variants to be extended to phrase match and broad match modifier.
PPC
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Wall St Journal report outlines scale of problem which affects both businesses and consumers.
Search News
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Early data indicates news and YMYL sites among those impacted by Google's latest core algorithm update.
Search News
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The update went live as scheduled on Monday 3 June and will roll out over the next few days.
Search News
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Google gives advance notification of core update.
Search News
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New websites need to make sure they're fully ready for mobile.
Search News
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Google steps up against Amazon shopping competition with new visual ad formats and enhanced shopping experiences. Customers will be able to purchase direct from YouTube later this year.
Marketing
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What was new in Search from I/O 2019? Quite a lot. Announcements covered AR, 3D objects, Google Lens, Assistant and News.
Search News
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Microsoft announces Bing Ads rebrand, a focus on AI and new Sponsored Products.
Marketing
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As Google complies with EU ruling, users will be able to choose from a randomized list of rival browser and search apps.
Search News
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Fallout from the de-indexing bug, which Google fixed last week, is continuing.
Search News
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Google highlights advances in countering spam but says hacked websites remain a major security problem.
Search News
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Google has confirmed that a broad core algorithm update was released last week. What do we know so far?
Search News
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Google explains how dates are determined in results listings and outlines best practice.
Search News
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Combine multiple properties to see an aggregate view of your data and a complete picture of how Google sees your domain as a whole.
Search News
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Revamped tool offers offers competition benchmarking, monthly trend and recommended fixes.
SEO
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Marketers will be able to give physical and digital rewards to users on completion of desired actions.
Marketing
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How to check if you had an account, and save your data and photos before shutdown.
Social Media
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An outline of changes and features to be dropped towards the end of March.
Search News
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The tool now provides the HTTP response, page resources, JS logs and rendered screenshots.
SEO
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Google's latest update shows the switch to mobile-first indexing powering on.
Search News
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You too will be able to delete messages - but you’d better be quick!
Social Media
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As fast loading pages become ever more crucial, we take a look at the new data presented by the revamped PageSpeed Insights tool.
SEO
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Google gets tough on “abusive experiences” after admitting earlier measures not effective enough.
Search News
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Users turn to DuckDuckGo for privacy as search engine hits 30 million searches a day.
Search News
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Google’s busy improving its search through better visual features, AI-powered additional information and context. So what's new, and what’s driving it?
Search News
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Google revamps image search in increased emphasis on visual search capabilities.
SEO
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What does Google’s latest change to Exact Match mean for advertisers and marketers?
Search News
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Accessiblity removes barriers to reading your emails, especially for those with disabilities, and ensures your campaigns are logical, well structured and usable for all.
Marketing
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Chrome update means users see large number of sites labelled Not Secure.
Keyword Research
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The speed update is now rolling out for all users. It will only affect the mobile search rankings of the slowest sites.
Search News
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Google's new mapping features include personalised discovery tools and easier group planning.
Search News
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Google has announced a major rebrand aimed at consolidating and simplifying its advertising offerings.
Keyword Research
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Verification means businesses can exert more control over their brand on Google results.
Search News
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A series of tweets aims to provide clarity on a number of issues.
Search News
-
Top takeaways for search and ecommerce from Mary Meeker's annual state of the internet report.
Keyword Research
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Google makes it easier to connect AdWords accounts to their Optimize testing tool and allows for testing multiple keywords across campaigns and ad groups.
SEO
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More editorial data-based stories up front, smart visuals and simpler navigation in the updated Trends tool.
Search News
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Google says parallel tracking compulsory from 30 Oct for AdWords accounts using click measurement systems. It also detailed a timetable for further warnings for HTTP sites, in AdWords and Chrome.
Search News
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What’s the deal with Google and meta description length? Here’s what you need to know.
Search News
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Google will email users prior to moving accounts across and will avoid the busy months of November and December.
Search News
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Webmasters report receiving notification of mobile-first indexing for their sites.
Search News
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The revamp has innovations such as confidential mode and self-destructing emails, alongside built-in productivity features such as Calendar and Tasks.
Search News
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Google’s latest natural language AI experiments let you talk to books and test your word association skills.
Keyword Research
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The tool, which enables sites to have a conversation with users who have ad blockers enabled and so recover lost ad revenue, is being rolled out to a further 31 countries.
PPC
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The short videos are hosted by Google’s Webmaster Trends Analyst John Mueller and provide quick, explanatory answers to common questions.
SEO
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What makes a great design? The 12 visual hierarchy principles every non-designer needs to know.
Content
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Sites which follow best practices for mobile-first indexing will be the first to be migrated.
Search News
-
Google's new tools show how your site measures up against the competition, and what slow speeds might be costing you.
Search News
-
Google is getting in on the ‘story' act and giving another push to its Accelerated Mobile Pages with its new AMP Story format, just released in developer preview.
Search News
-
Google has confirmed that page speed will become a ranking factor for mobile searches starting in July 2018.
Keyword Research
-
Google had another busy year in 2017. Recap the biggest search algorithm updates with this infographic.
Search News
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Google has announced that the new version of Search Console is to be rolled out to all verified users following extensive testing.
Search News
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A complete guide to the right image sizes for all the major social media platforms in this handy infographic.
Social Media
Posted 12 Dec 2024